3 Deep Design.

Another example where type has been constructed and influenced from 3 dimensional objects is this issue of quarterly fashion magazine "Poster magazine",designed by 3 deep design.

3 Deep Design for Poster Magazine.

3 deep designs is a design and image agency based in Australia, with representations in New York,Tokyo and Europe,winning many awards and working with many clients all over the world. This issue of the fashion quarterly (issue 11) also uses highly elaborate letterforms created from old engraving plates and have been compressed together.

It is interesting to see how 3-d shapes can be made in to functioning typography. Here the designers have photographed the constructed metal type and developed it in to working text. The front cover looks as if a stencil and screen printing process has been used to create this flat 2-d shapes which is still recognizable as objects. It is fascinating to see a set of characters be developed from an actual physical substance, in this case metal (engraving plates), and then processed in to a digital working typeface.

Typography used in Poster magazine,by 3 Deep design.

Other issues of poster magazine uses strong and distinctive typography on the front spread,3 deep have designed another for Poster magazine ( issue 10).

3 Deep for Poster magazine.

Other issues of poster magazine uses strong and distinctive typography on the front spread,3 deep have designed another for Poster magazine ( issue 10).

This type is created from a complex grip of vertical,horizontal,and 45 degree lines,accompanied by semi-circles. The type is deconstructed and broken down to the bare minimum, with only parts of the type legible. This gives a free fun illustrative but also modern an minimalist feel.